Logo On, Logo Off

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Hey Blog, crazy week this week, especially with the launch of Pozzle, my new app with partner Charles Jamerlan. A fuller update on that soon. However, here are logos I created for the lovely people at SLAM, and their issue of KICKS (both the regular versions and their Foot Locker variants). I can't lie, I love sneakers.

Also, as a bonus, here's a special seal created for SLAM's 150th issue not too long ago.

Supreme Being

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Hey Blog, its a rainy Monday here on the East Coast. I want to kick off the week with a logo that I just finished for a start-up production company. We should all be gunning for the crown.

MonsterVsMan vs Tattoos

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Hi Blog. Last week my friend and frequent collaborator Tshombe Knight (founder of The OMBE Shop) called me from a tattoo shop in Charlotte, North Carolina. He came out with some ink in honor of a side project we've been working on for a while now. I hadn't posted this logo I did anywhere yet but it's pretty cool seeing it on skin before anything else. Damn, I need one now.

Also, thanks to The Interesting Express, for shouting me out.

P.S. TEAM CONAN.

Add another logo to the pile

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They have amazing BBQ.

My Public Identity

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Hey Blog, I've been working on several identities lately and here are some of my personal favorites. In some ways, logos are harder than illustrations because presumably a logo is an idea, and they should be crisp and concise (in my opinion). Also, the little things become BIG things, especially considering that a logo is the face of a business, and should last the life of that business. BTW, if you're wondering what Monster Vs Man is, more info soon.

In other news, I collaborated with my friend Charles Jamerlan, formerly of Pantone, on an iPhone application that many of you may already have. It's called Most Addictive Game, and over 2 million people have downloaded a version of it. I worked on the latest release, so check it out for a penny less than a buck.

That's it for now, later Blog.

logos, À la smart

Sup Blog, some big changes this past week. First off, I'm now sharing a studio space with two fellow SVAers in Bergen, NJ. Its really close to the Lincoln Tunnel and pretty huge. We're still settling in and decorating(!), but its great so far. We brought in a ton of posters, books, video games, etc and it looks like a big clubhouse. I've already pulled two all-nighters there, and am prepared to do more. Pics of the space soon.

Also, I got slammed with work this week, which is a good thing. A couple of editorial illustrations and some branding gigs are keeping me busy, so that studio's going to get a lot of action in the next few days. One branding job I just finished is for my friend Lynn who's starting her own health counseling business. She counsels people individually and in groups on how to eat healthier and cook healthier. She also does lectures on stress relief and alternative methods of getting healthy without being dependent on medicine. I really dig this since I'm a health nut myself. Her business is called "The Health Dish" and this is the approved logo.


Its simple and fun, and was the third idea I had. My main criteria for self-approval on these was the "Short Hills" test (as in, could I see this in Short Hills Mall, aha).

For those curious about the other two ideas, here they are (at this stage it was still called "The Healthy Dish"):




These were fairly decent ideas also, just not as fun as the final. I do like the idea of the "D" being a section of those picnic plates. I'm gonna keep that in the memory bank for the distant future.

Well that's it for now, gotta do some work. Later Blog.

P.S. Conan's kicking ass right now. 11:30 no longer sucks.

P.P.S. The title of this post was almost "Eat It, Suckers"

congratulations, you may already be a winner...

Hey Blog, what it is. My Memorial Day weekend was filled with beer-ified outdoors-iness, along with at least one t-shirt change due to a hose and water balloon related wetting. Good times had by all.

Anyway, if you've been on my site you might notice I've added a couple of new shots of this year's Altpick Double Deck. And not for nothing, but switching to a scrolling galleries is so money, and so much better IMO than clicking through images. It makes me want to preplan my imagery and think about it comprehensively, instead of simply plugging it in.

Also, since Summer is rapidly approaching, the Altpick Awards are nearly here! The official announcement has not yet arrived, but I just finished the banner for it so I wanted to give you guys a sneak peak. I've seen the list of judges too and its pretty badass, great crop this year. Anyway, while nothing is official as of yet, here's the banner.

This was my second attempt, and much more focused and iconographic than the first. Its the sixth year, so the "six" became my icon. Honestly, I think I got too rigid on the first try, and tried to shoehorn in some stuff that just didn't work out. In the end, simplicity ruled the day, and it was better to inject some explicit playfulness. The approved version is MUCH better, and I smirk to myself whenever I open the file. So as I highlight my successes, I'll highlight my failure too and show you one of the early versions.

This is the most colorful of the early versions, and I never actually showed it to anyone, as this was right before I went back to the drawing board. Its ok, just not great or memorable. On a related note, I'm trying to figure out how to bring in more illustrative elements to my design work without it feeling too heavy handed. The two are really separate for me right now; design elements service the image, and vice versa. This early attempt was trying to fuse them both, but it didn't really gel properly.

Anyway, diggin' the final product! And getting ready for some life changes so I'll keep you posted. Until then, later blog.